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Prabhudev, M. and Sapna, M. S. and Bhargavi, D. H. and Mahesh Chandra Guru, B. P. (2017) Application of film marketing tools in Kannada film industry: An empirical analysis. International Journal of Trend in Research and Development, 4 (2). ISSN 2394-9333
Mahesh Chandra Guru, B. P. and Sapna, M. S. and Prabhudev, M. and Dileep Kumar, M. (2015) Film marketing in India: An over view. International Journal of Management and Social Science Research Review, 1 (15). ISSN 2349-6746
Mahesh Chandra Guru, B. P. and Sapna, M. S. and Prabhudev, M. and Dileep Kumar, M. (2015) History of Indian cinema. International Journal of Business and Administration Research Review, 2 (11). ISSN 2347-856X