Selection and service quality perceptions of software firms with bank in Bangalore

Seetha, N. (2015) Selection and service quality perceptions of software firms with bank in Bangalore. Asian Journal of Research in Banking and Finance, 5 (9). pp. 11-18.

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Abstract

This paper explores on the wake of globalization and liberalization along with heightened competition, continuing deregulation and technological advancements. This paper analyses about banks and different classes of customers. Paper describing the corporate customers, segments, their volume and value of dealings with the banks. This paper also focuses on the factors the software sector would consider while selecting their banks and their perceptions regarding quality of services offered by their bankers.

Item Type: Article
Uncontrolled Keywords: Deregulation Corporate Customers and Software Sector and Perceptions and Quality of Service
Subjects: G Commerce > Business Administration
Divisions: Department of > Business Administrations
Depositing User: Shrirekha N
Date Deposited: 26 Jun 2019 07:08
Last Modified: 26 Jun 2019 07:08
URI: http://eprints.uni-mysore.ac.in/id/eprint/3876

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