Age, gender and ethnocentrism: the role of media

Ravi Kumar, P and Varghese, P. A. (2016) Age, gender and ethnocentrism: the role of media. Journal of Media and Social Development, 6 (1). pp. 77-84. ISSN 2320-8244

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Inter-religious and intercultural appreciation and acceptance is of tremendous importance in a multi-cultural society like India. Equality as a powerful driving force is necessary to the existence and development of a secular country. However, powerful forces are at play to divide the country by religion, caste, language and by class. Proving ethnocentrism is growing in the country, the authors bring out the role of media and suggests that a strategic media content along with a visionary government intervention can correct the system towards harmony and development.

Item Type: Article
Uncontrolled Keywords: Ethnocentrism,
Subjects: A Arts and Humanities > Journalism and Mass Media Communication
Divisions: Department of > Journalism and Mass Communication
Depositing User: Dr Raju C
Date Deposited: 19 Jul 2021 06:16
Last Modified: 10 Feb 2023 05:20

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