Impact of media on social behavior during crisis: a case study of Cauvery water dispute news coverage in Kannada news channels

Vahini and Rajeshwari, R (2017) Impact of media on social behavior during crisis: a case study of Cauvery water dispute news coverage in Kannada news channels. Journal of Media and Social Development, 5 (2). pp. 82-95. ISSN 2320-8244

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Abstract

The power of media is enormous. Being prime public opinion cultivator the distinctive role the television news channels play during crisis must be analyzed and interpreted for future positivist approach to news coverage. The present study analyses the news coverage during Cauvery water crisis in Karnataka. The study has investigated the impact of Kannada television news channels during Cauvery crisis along with its perceived role and responsibilities. It is a quantitative study using content analysis, interview, and questionnaires to collect the primary data. The study provides introspective view to the news channels and regulatory authorities. The study finds that viewers were affected by the coverage. It points out that media can be provocative with their content selection and selective exposure.

Item Type: Article
Uncontrolled Keywords: Crisis news coverage, News channels, ethics, social behavior, content regulation
Subjects: A Arts and Humanities > Journalism and Mass Media Communication
Divisions: Department of > Journalism and Mass Communication
Depositing User: Dr Raju C
Date Deposited: 23 Apr 2021 10:06
Last Modified: 10 Feb 2023 05:14
URI: http://eprints.uni-mysore.ac.in/id/eprint/16273

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