Viewpoint cinema and construction of identity:Dr Rajkumar phenomenon in Karnataka

Roopa, K. N (2014) Viewpoint cinema and construction of identity:Dr Rajkumar phenomenon in Karnataka. Journal of Media and Social Development, 2 (3). pp. 30-39. ISSN 2320-8244

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Aided by science and technology cinema has become a medium for entertainment, business, dialogue, propaganda, education, religion, and culture. The year 1954 becomes extremely important for Kannada cinema as there comes a turning point. The movie Bedara Kannappa starring S. P. MuthuRaj rechristened as Rajkumar by the film’s producer Gubbi Veeranna was released. The movie created box office history gave a much needed boost to the ailing and struggling Kannada cinema. Rajkumar was to set the standards for both acting skills, sustenance and consolidation of the mass adulation that followed him. He was a product of theatre which nurtured and refined him. His impeccable voice complimented his acting. Another significant contribution has been introducing the best of Kannada literary works and poetry to the Kannada subaltern by their cinematic reproductions. Gradually, one sees the evolution of a least educated, rural, backward caste man becoming the symbol of Kannada, cultural icon and the identity of Kannada cinema.

Item Type: Article
Uncontrolled Keywords: Kannada Cinema, Culture, Rajkumar, Subaltern hero
Subjects: A Arts and Humanities > Political Science
Divisions: Department of > Political Science
Depositing User: Dr Raju C
Date Deposited: 25 Feb 2021 11:25
Last Modified: 25 Feb 2021 11:25

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